24 Google My Business Apartment Post Examples to Inspire Your Next Post


Multifamily communities that fully utilize their Google My Business listing are being rewarded with increased search and map views.

The Google My Business post feature in particular provides one of the biggest benefits, as it allows you to communicate directly with potential residents that are searching Google for information on your property.

What are Google My Business Posts

What should you put in your posts?

  • How about specials you might be running
  • Consider floor plan posts
  • Brag about popular amenities
  • Show pictures of resident events
  • Try pet-friendly posts

To help you with your posting process, we’ve scoured the Internet for actual examples that apartment communities are using. Grab your favorite drink, a note pad, and check out these 24 examples for inspiration.

#1 The Current Specials Post

Convert leads with a time-sensitive special or promotion – because, really, everyone loves a good deal.

Zero Down at Signing Post


Look and Lease Special


$200 Promo Post Idea


$250 Off First Month Rent Post


Save on Rent Special

#2 The Floor-Plan Post

Remind potential residents about your floor plans with a link to learn more. You can even post a video for a virtual tour type of experience.

Floor Plan Idea


Floor Plan Video Tour

#3 The Pet-Friendly Post

For pet lovers, this is a number-one consideration when apartment hunting. Use your post to show them how much your community loves their pets too.

Pet Friendly Community

Pet Park Google Post

#4 The Featured Amenities Post

Your excellent amenities are worthy of a post mention too.

Jumbotron Amenity


Fully Furnished Apartments


Remodeled Apartment Post

#5 The Location Post

Got a great location? Let prospects know exactly where to find you and what they’ll love about your location.

Great Location


Location Call Out


Great Community Location Idea

#6 The Seasonal Post

Use your post to show how your community celebrates holidays or the changing seasons. It’s a great way to showcase great features of your apartments, too (for example, the pool in summer or gym in the winter).

Valentine's Day Special


Happy Groundhog Day


Rainy Weather Post Idea


Summer is Ahead

#7 The Branded Post

There’s always something to say about your apartment community. Focus on a branded message to remind customers why they showed interest in your apartment homes in the first place.

Newly Renovated Apartments


Home Sweet Home


Apartment Brand Information


Townhouse Amenities


Remodeled Units

Need Help Posting?

If you’re unfamiliar with the Google My Business posting process, here’s a quick video we put together explaining how to do it:

A Quick Time-Saving Tip:

If you’re already pushing out posts to Facebook, Instagram, or Twitter, just use that same lightly edited content for Google Posts.

Quick Tip

Let’s Wrap This Up…

Whether you call out an offer or a new or unique feature of your community, your post can capture attention from prospects, and better yet, get them to take action. The Google My Business posting feature is easy to use, free, and an excellent opportunity for your apartment community. Put a posting schedule in place for yourself, be consistent, and get creative.


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Written by Josh Grillo

Josh Grillo is a #1 Best Selling Author, Speaker and Co-Founder of Resident360.

Recent Comments

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  2. You bet Courtney!

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